Athens Kallithea present 24/25 home shirt

The 24/25 AKFC home shirt, available in long-sleeve and short-sleeve versions, is a traditionally collared shirt with a unique and stylish blue-on-blue color palette and elegant debossed lines providing a light texture, designed in collaboration with Munich-based studio Bureau Borsche for the third consecutive year.

The shirt also features the ΕΜΣΤ wordmark of the National Museum of Contemporary Art Athens, which marks the second year of a first-of-its-kind partnership between a professional football club and an arts and culture institution.

As the centerpiece of the campaign, Athens Kallithea have released a nostalgic, 1960s-inspired short 16 mm film that was set on the island of Spetses and scored with the 1965 song “Krata Me Konta Sou” (“Hold Me Close to You”) written by Mimis Plessas and performed by Tzeni Vanou.

The 24/25 AKFC home shirt is available exclusively at shop.akfc66.gr. From September, the shirts will also become available at the ΕΜΣΤ museum shop.

Hold Me Close to You

Written by Ted Philipakos
Directed & Edited by Theodore Selekos

featuring Theopisti Pourliotopoulou & Francesco Ruggiero

Director of Photography: Evan Maragkoudakis
Production Manager: Christos Harakoglou
1st Assistant Camera: Nick Sempos
2nd Assistant Camera: Nick Lagos
Hair & Make-Up: Maria Veziraki
Styling: Guenda Mariotti & Greta Mariotti
Color Grading: Andrew Gordeev
Production: Felt Productions

“Krata Me Konta Sou” (1965)
Written by Mimis Plessas
Performed by Tzeni Vanou
Courtesy of Melody Maker